Things that make you love and hate anchor text

Getting your website indexed is the only way that Internet marketing can be successful. It's the entire starting point. Without indexation, you're doomed. If you're not clear on what RankBrain is, you're not alone; it sounds like something straight out of science fiction. SEO is not just one technique, if …

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Reasons why marketers love hits

By providing clear, deep, easy to find content on your website, Google is more likely to index and show your content in search results. Websites that are thin on content, showing mostly ads or affiliate links, or that otherwise redirect visitors away to other sites quickly tend not to rank …

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The best advice I've listened to about inbound links

Search engine algorithms assess the relevance of your page to any particular keyword by the content on your pages. After they crawl a website for the first time, web spiders will continue visiting the site to detect any content changes, additions, or modifications. Social media was new and trying to …

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Clear and unbiased facts about link exchanges

Don't use hidden text or links on your website to optimize your site for search engines. Some webmasters will try to make text or links invisible to visitors but visible to search engine spiders. One way they do this is to use white text on a white background. Search engines …

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The ugly truth about search queries

Search engines use links to crawl the web. Crawlers will flow from links between the internal individual pages on your website and they will crawl the links between different websites. Traffic from external backlinks are counted as referral traffic in Google analytics. If you make poor keyword selections, you are …

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Wait. Is white hat SEO really that simple?

When one brand suffers, it can impact the sales of the other. Sometimes you just have to be creative. Your keyword list should be a living document that you check and update at least once a month. Doing this will ensure that you are always doing keyword research and you …

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